Suzanne Mintz, Senior Director of Accreditation at the Association for the Advancement of Collegiate Schools of Business (AACSB) shared “All Things AACSB” at our recent User Group. Her presentation outlined the organization’s relaunched brand as well as the new guidance released in June to help schools of business better tell their stories by more fully detailing their mission, impact and future plans. Digital Measures recent collaboration with AACSB to revise the Activity Insight reporting suite for AACSB ensures it meets the new guidance, which goes into effect January 1, 2018. Here’s a look at the accreditor’s changes, and how they’ll influence the new Activity Insight reports we’re releasing in November.
Mintz shared AACSB’s updated branding during her “All Things AACSB” presentation, including a new tagline, “Business Education. Connected,” and the accreditor’s mission “to foster engagement, accelerate innovation and amplify impact in business education.” She also addressed the updates released on June 30. “We didn’t change the standards themselves,” Mintz said. “We revised and clarified in order to enhance the guidance to schools.”
The new guidance led to revisions of Tables 2-1, 15-1 and 15-2 as well as the return of Table 2-2. “Building tables manually limits your agility. When a mentor comes onsite and wants to see a table in a different way or with added information, we don’t want you to be limited with just one option,” said Brett Bernsteen Senior Onboarding Consultant. “The new guidance provided Digital Measures with an opportunity to create flexible tables that you can run a lot of different ways. Our value proposition to you is eliminating the painful experience of hand-building tables and making it a less stressful, more satisfying experience.”
Collaboration Is Key
Digital Measures, like universities going it alone, used to work off of the .pdf when building AACSB tables for Activity Insight, but this time we partnered with the accreditor when crafting our revised reports. “It was exciting to collaborate with Suzanne on these revisions. We spent a lot of time on the phone with her, walking through line by line, talking through our decisions and calculations for these tables. We hope to continue that level of collaboration in the future—we have a lot to learn from each other,” Bernsteen said. “We also worked with a lot of clients to get their ideas on how to make these tables as useful as possible.”
The New Guidance
The new guidelines address four key areas of concern:
- Mission, innovation & impact: AACSB often sees that there’s a disconnect between a school’s mission—who they’re aspiring to be—and what’s actually happening.
- Faculty sufficiency & qualifications: There can be a misalignment between a school’s mission and its criteria, so the new guidelines provide metrics and ratios.
- Assurance of learning (AOL): At 14 years into the existing AOL standard, some schools’ AOL isn’t as mature as would be expected.
- Accounting: For the accounting accreditation, AACSB provided new guidance on faculty qualifications, sufficiency, and AOL.
Tables Tell Your Story
Our User Group theme, Share Your Story, echoes the AACSB mindset, Bernsteen noted in our Product Hour about the updated reports. “AACSB is talking about leveraging these tables to share stories about your faculty and articulate to the accrediting body all of the great things you’re doing,” Bernsteen said. That story is no longer just a look in the rear-view mirror. “You can now share forward-looking questions, like plans for when faculty retire or what your financial status looks like going forward,” Mintz said.
Interested in learning more about Activity Insight’s suite of AACSB reports? Contact us here.